Our guiding principles
Our guiding principles are divided into:
- our values that show what is important to us
- our motivations that show what drives us forward
- our vision that shows where we want to go.
The four pillars of sustainability – people, planet, profit, pattern – frame these three principals of our identity.
In this way, our guiding principles and sustainability intertwine – values, motivations and the vision are conceived and lived in all four sustainability dimensions to achieve socially responsible management.
Click on the graphic to learn more about each element.
We make the world a better place by...
We care deeply about treating our environment with responsibility and respect.
We are driven by a responsible approach to the four pillars of sustainability: People, Planet, Profit, and Pattern.
… positively and pragmatically addressing the environmental levers within our influence.
We promote a transparent and open company culture with flat hierarchies.
We are driven by a modern, dynamic working style, flexible work arrangements, and the opportunity to shape the business entrepreneurially.
… improving processes, interfaces, and products across both existing and new business models and industries, while also implementing regional and international projects.
We foster a mindful approach in how we interact with each other, with our customers, and with ourselves.
We are driven by a collaborative, loyal, and appreciative work environment within a goal-oriented team.
… embracing an enlightened, humanistic, and family-friendly view of humanity, and by sharing our company’s value creation with people both locally and globally.
We are committed to forward-looking and sustainable development — for our customers as well as for ourselves.
We are driven by diverse challenges in engaging projects, as well as transparent and fair compensation structures.
… actively promoting forward-thinking and innovative business models and entrepreneurship at our local business location to ensure its long-term viability.

