{"id":5030,"date":"2020-11-20T14:08:50","date_gmt":"2020-11-20T13:08:50","guid":{"rendered":"https:\/\/www.drescher-consulting.de\/?page_id=5030"},"modified":"2026-09-17T08:41:10","modified_gmt":"2026-09-17T06:41:10","slug":"strategy-implementation-with-hoshin-kanri","status":"publish","type":"page","link":"https:\/\/www.drescher-consulting.de\/en\/current-topics\/strategy-implementation-with-hoshin-kanri\/","title":{"rendered":"Strategy Implementation with Hoshon Kanri"},"content":{"rendered":"\n\n<!-- BLOCK: Page hero. Image: generated illustration, 2200x1100 px, \"Steel\n     Blue\" series (new in this project). Motif \"Target cascading\": a\n     breakthrough goal at the top unfolds down through four management\n     levels; the continuous lime thread shows that the same goal can be\n     traced at every level. File: hoshin-hero.jpg -->\n<section class=\"page-hero x-hero-photo\" style=\"background-image:url('https:\/\/www.drescher-consulting.de\/wp-content\/uploads\/2026\/09\/hoshin-hero.jpg');\">\n  <div class=\"x-overlay\" aria-hidden=\"true\"><\/div>\n  <div class=\"container\">\n    <div class=\"narrow\">\n      <div class=\"crumbs\"><a href=\"https:\/\/www.drescher-consulting.de\/en\/\">Home<\/a> &middot; <a href=\"https:\/\/www.drescher-consulting.de\/en\/strategy-consulting\/\">Strategy Consulting<\/a> &middot; Hoshin Kanri<\/div>\n      <span class=\"eyebrow\">Guidelines for strategy implementation<\/span>\n      <h1>Successful strategy anchoring with Hoshin Kanri<\/h1>\n      <p class=\"lead\">Hoshin Kanri is an approach for consequent planning and agile implementation of strategic initiatives, aligning the entire organization behind a few clearly prioritized goals.<\/p>\n      <div class=\"hero-cta\" style=\"margin-top:1.6rem\">\n        <a class=\"btn btn--primary\" href=\"https:\/\/outlook.office.com\/bookwithme\/user\/031f2b2e-e5f7-4a42-a8bb-e105a719228e@drescher-consulting.de?anonymous&amp;ismsaljsauthenabled&amp;ep=plink\" target=\"_blank\" rel=\"noopener\">Get in touch <span class=\"arrow\">&rarr;<\/span><\/a>\n        <a class=\"btn btn--ghost x-btn-on-photo\" href=\"#services\">Our services<\/a>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- BreadcrumbList \u2014 the only structured-data type that belongs in the\n     body fragment. Title tag, meta description and all other JSON-LD types\n     go into the SEO plugin (Yoast\/RankMath). Please confirm the \/en\/ URL\n     pattern below matches the live multilingual URL structure. -->\n<script type=\"application\/ld+json\">\n{\"@context\":\"https:\/\/schema.org\",\"@type\":\"BreadcrumbList\",\"itemListElement\":[\n{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.drescher-consulting.de\/en\/\"},\n{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Strategy Consulting\",\"item\":\"https:\/\/www.drescher-consulting.de\/en\/strategy-consulting\/\"},\n{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Hoshin Kanri\",\"item\":\"https:\/\/www.drescher-consulting.de\/en\/hoshin-kanri\/\"}]}\n<\/script>\n\n<!-- BLOCK: Core principle. Text on the left, the vision graphic from the\n     draft on the right, translated into DCG colours: circles and axes in\n     grey, the compass needle in lime, labels in petrol. Inline SVG rather\n     than an image file so the graphic stays sharp at any size; the fixed\n     aspect-ratio prevents layout shifts (CLS). -->\n<section class=\"section section--soft\">\n  <div class=\"container\">\n    <div class=\"x-split\">\n      <div class=\"x-split-text\">\n        <span class=\"eyebrow\">Successful strategy anchoring<\/span>\n        <h2>A leadership principle for strategy and goal deployment<\/h2>\n        <p>Also known as policy development, management by planning or policy deployment, Hoshin Kanri prioritizes strategic goals and directs the entire organization accordingly.<\/p>\n        <p>Thereby, Hoshin Kanri ensures that goals are communicated, understood and monitored on all management levels.<\/p>\n        <p>Based on the strategically relevant goals, Hoshin Kanri establishes a strategy plan, which is:<\/p>\n        <ul class=\"feature-list x-plain-list\">\n          <li><span class=\"fi\">&#10003;<\/span><span>transparent<\/span><\/li>\n          <li><span class=\"fi\">&#10003;<\/span><span>measurable<\/span><\/li>\n          <li><span class=\"fi\">&#10003;<\/span><span>aligned<\/span><\/li>\n        <\/ul>\n      <\/div>\n      <div class=\"x-figure reveal\">\n        <svg viewBox=\"0 0 300 300\" role=\"img\" aria-label=\"Compass illustration: a vision at the centre aligns all goals\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n          <circle cx=\"150\" cy=\"150\" r=\"128\" fill=\"none\" stroke=\"#dfe6e5\" stroke-width=\"1.5\"\/>\n          <circle cx=\"150\" cy=\"150\" r=\"96\" fill=\"none\" stroke=\"#dfe6e5\" stroke-width=\"1\"\/>\n          <g stroke=\"#94a3a2\" stroke-width=\"1\">\n            <line x1=\"150\" y1=\"22\" x2=\"150\" y2=\"40\"\/>\n            <line x1=\"150\" y1=\"260\" x2=\"150\" y2=\"278\"\/>\n            <line x1=\"22\" y1=\"150\" x2=\"40\" y2=\"150\"\/>\n            <line x1=\"260\" y1=\"150\" x2=\"278\" y2=\"150\"\/>\n          <\/g>\n          <polygon points=\"150,68 168,150 150,232 132,150\" fill=\"#c9d509\"\/>\n          <polygon points=\"150,68 168,150 150,150\" fill=\"#a3ad08\"\/>\n          <circle cx=\"150\" cy=\"150\" r=\"9\" fill=\"#ffffff\" stroke=\"#20241a\" stroke-width=\"2\"\/>\n          <text x=\"150\" y=\"16\" text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-size=\"11\" fill=\"#006e70\" font-weight=\"700\" letter-spacing=\"1\">VISION<\/text>\n        <\/svg>\n      <\/div>\n    <\/div>\n  <\/div>\n  <!-- Band image: generated illustration, 2200x760 px, \"Steel Blue\"\n       series. Motif \"Catchball\": two management levels align through arcs\n       until a single shared, supported line emerges on the right.\n       File: hoshin-band.jpg -->\n  <div class=\"x-focus-band\" style=\"background-image:url('https:\/\/www.drescher-consulting.de\/wp-content\/uploads\/2026\/09\/hoshin-band.jpg');\">\n    <div class=\"x-focus-overlay\" aria-hidden=\"true\"><\/div>\n    <div class=\"container\">\n      <div class=\"x-focus-inner\">\n        <h3>Goals are communicated, understood and monitored on all management levels.<\/h3>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- BLOCK: FAST beats SMART \u2014 four cards with a large letter, design idea\n     taken from the draft, colours from the DCG system (letter in petrol\n     instead of sage). -->\n<section class=\"section\">\n  <div class=\"container\">\n    <div class=\"sec-head reveal\">\n      <span class=\"eyebrow\">Target definition<\/span>\n      <h2>FAST beats SMART<\/h2>\n      <p class=\"lead\">To successfully implement the corporate strategy in a dynamic business world, SMART targets are no longer sufficient. Hoshin Kanri follows the FAST principle.<\/p>\n    <\/div>\n    <div class=\"grid x-fast-grid\">\n      <article class=\"card x-fast-card reveal\">\n        <span class=\"x-letter\" aria-hidden=\"true\">F<\/span>\n        <h3>Frequently discussed<\/h3>\n        <p>Targets should be discussed in regular reviews.<\/p>\n      <\/article>\n      <article class=\"card x-fast-card reveal\">\n        <span class=\"x-letter\" aria-hidden=\"true\">A<\/span>\n        <h3>Ambitious<\/h3>\n        <p>Targets should be difficult, but not impossible to achieve.<\/p>\n      <\/article>\n      <article class=\"card x-fast-card reveal\">\n        <span class=\"x-letter\" aria-hidden=\"true\">S<\/span>\n        <h3>Specific<\/h3>\n        <p>Targets should be measurable.<\/p>\n      <\/article>\n      <article class=\"card x-fast-card reveal\">\n        <span class=\"x-letter\" aria-hidden=\"true\">T<\/span>\n        <h3>Transparent<\/h3>\n        <p>Targets and the current achievement of targets should be accessible to all employees.<\/p>\n      <\/article>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- BLOCK: The five steps \u2014 as a clickable progress track, same pattern as\n     the Copilot roadmap on the AI Transformation page. -->\n<section class=\"section section--soft\">\n  <div class=\"container\">\n    <div class=\"sec-head reveal\">\n      <span class=\"eyebrow\">How does Hoshin Kanri work?<\/span>\n      <h2>Hoshin Kanri expands strategy in five steps<\/h2>\n      <p class=\"lead\">Click through the individual steps.<\/p>\n    <\/div>\n    <div class=\"x-stepper\" data-dcg-stepper>\n      <div class=\"x-track\" role=\"tablist\" aria-label=\"Hoshin Kanri in five steps\">\n        <span class=\"x-track-line\" aria-hidden=\"true\"><\/span>\n        <span class=\"x-track-fill\" aria-hidden=\"true\" style=\"width:0%\"><\/span>\n        <button class=\"x-step-btn x-track-node is-active\" type=\"button\" role=\"tab\" id=\"hk-tab-1\" aria-controls=\"hk-panel-1\" aria-selected=\"true\"><b>1<\/b><span class=\"x-track-label\">Vision<\/span><\/button>\n        <button class=\"x-step-btn x-track-node\" type=\"button\" role=\"tab\" id=\"hk-tab-2\" aria-controls=\"hk-panel-2\" aria-selected=\"false\"><b>2<\/b><span class=\"x-track-label\">Strategy plan<\/span><\/button>\n        <button class=\"x-step-btn x-track-node\" type=\"button\" role=\"tab\" id=\"hk-tab-3\" aria-controls=\"hk-panel-3\" aria-selected=\"false\"><b>3<\/b><span class=\"x-track-label\">Cascading<\/span><\/button>\n        <button class=\"x-step-btn x-track-node\" type=\"button\" role=\"tab\" id=\"hk-tab-4\" aria-controls=\"hk-panel-4\" aria-selected=\"false\"><b>4<\/b><span class=\"x-track-label\">Implementation<\/span><\/button>\n        <button class=\"x-step-btn x-track-node\" type=\"button\" role=\"tab\" id=\"hk-tab-5\" aria-controls=\"hk-panel-5\" aria-selected=\"false\"><b>5<\/b><span class=\"x-track-label\">Review<\/span><\/button>\n      <\/div>\n      <div class=\"card x-step-panel is-active\" id=\"hk-panel-1\" role=\"tabpanel\" aria-labelledby=\"hk-tab-1\">\n        <h3>Vision &amp; breakthrough goals<\/h3>\n        <p>Develop the vision and set breakthrough goals.<\/p>\n      <\/div>\n      <div class=\"card x-step-panel\" id=\"hk-panel-2\" role=\"tabpanel\" aria-labelledby=\"hk-tab-2\" hidden>\n        <h3>Strategy plan<\/h3>\n        <p>Define annual targets, KPIs and resources for the top level.<\/p>\n      <\/div>\n      <div class=\"card x-step-panel\" id=\"hk-panel-3\" role=\"tabpanel\" aria-labelledby=\"hk-tab-3\" hidden>\n        <h3>Target cascading<\/h3>\n        <p>Cascade goals along the management levels and create activity plans.<\/p>\n      <\/div>\n      <div class=\"card x-step-panel\" id=\"hk-panel-4\" role=\"tabpanel\" aria-labelledby=\"hk-tab-4\" hidden>\n        <h3>Implementation<\/h3>\n        <p>Implementation of the strategy and activity plans.<\/p>\n      <\/div>\n      <div class=\"card x-step-panel\" id=\"hk-panel-5\" role=\"tabpanel\" aria-labelledby=\"hk-tab-5\" hidden>\n        <h3>Review &amp; adjustment<\/h3>\n        <p>Evaluate outcomes and adjust activities, plans or goals if required.<\/p>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- BLOCK: Added value. The X-Matrix from the draft on the left,\n     translated into DCG colours: frame and diagonals in grey, field labels\n     in petrol, the vision circle at the centre with a lime outline. Inline\n     SVG so the fine lines stay sharp on every display. -->\n<section class=\"section\">\n  <div class=\"container\">\n    <div class=\"sec-head reveal\">\n      <span class=\"eyebrow\">What is the added value?<\/span>\n      <h2>Target cascading. Transparency. Agility.<\/h2>\n    <\/div>\n    <div class=\"x-split x-split--matrix\">\n      <div class=\"x-figure x-figure--wide reveal\">\n        <svg viewBox=\"0 0 420 420\" role=\"img\" aria-label=\"X-Matrix: the vision at the centre connects breakthrough goals, annual targets, success factors and improvement priorities\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n          <rect x=\"10\" y=\"10\" width=\"400\" height=\"400\" rx=\"4\" fill=\"none\" stroke=\"#dfe6e5\" stroke-width=\"1.5\"\/>\n          <line x1=\"10\" y1=\"10\" x2=\"410\" y2=\"410\" stroke=\"#dfe6e5\" stroke-width=\"1.5\"\/>\n          <line x1=\"410\" y1=\"10\" x2=\"10\" y2=\"410\" stroke=\"#dfe6e5\" stroke-width=\"1.5\"\/>\n          <circle cx=\"210\" cy=\"210\" r=\"78\" fill=\"#ffffff\" stroke=\"#c9d509\" stroke-width=\"3\"\/>\n          <text x=\"210\" y=\"205\" text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-size=\"19\" font-weight=\"700\" fill=\"#20241a\">VISION<\/text>\n          <text x=\"210\" y=\"228\" text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-size=\"10\" fill=\"#5c6b6a\">Strategy plan at the centre<\/text>\n          <text x=\"210\" y=\"42\" text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-weight=\"700\" font-size=\"11\" fill=\"#006e70\">BREAKTHROUGH GOALS<\/text>\n          <text x=\"210\" y=\"60\" text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-size=\"10\" fill=\"#5c6b6a\">What moves us significantly forward?<\/text>\n          <text x=\"210\" y=\"392\" text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-weight=\"700\" font-size=\"11\" fill=\"#006e70\">IMPROVEMENT PRIORITIES<\/text>\n          <text x=\"210\" y=\"374\" text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-size=\"10\" fill=\"#5c6b6a\">How are the goals achieved?<\/text>\n          <g transform=\"translate(58,210) rotate(-90)\">\n            <text text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-weight=\"700\" font-size=\"11\" fill=\"#006e70\">ANNUAL TARGETS<\/text>\n          <\/g>\n          <g transform=\"translate(76,210) rotate(-90)\">\n            <text text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-size=\"10\" fill=\"#5c6b6a\">What should be achieved this year?<\/text>\n          <\/g>\n          <g transform=\"translate(362,210) rotate(90)\">\n            <text text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-weight=\"700\" font-size=\"11\" fill=\"#006e70\">SUCCESS FACTORS<\/text>\n          <\/g>\n          <g transform=\"translate(344,210) rotate(90)\">\n            <text text-anchor=\"middle\" font-family=\"Sora, sans-serif\" font-size=\"10\" fill=\"#5c6b6a\">How should the result be measured?<\/text>\n          <\/g>\n        <\/svg>\n      <\/div>\n      <div class=\"x-split-text\">\n        <div class=\"x-value-item reveal\">\n          <h3>Target cascading<\/h3>\n          <p>Within the scope of target cascading, department goals are harmonized with corporate goals. The catchball process ensures that goals are accepted and filled out bottom-up.<\/p>\n        <\/div>\n        <div class=\"x-value-item reveal\">\n          <h3>Transparency<\/h3>\n          <p>Goals and the current achievement of goals become accessible to all employees. The X-Matrix transforms breakthrough goals into annual targets, activities and resources. With the help of bowling charts and reviews, regular control is achieved using KPIs.<\/p>\n        <\/div>\n        <div class=\"x-value-item reveal\">\n          <h3>Agility<\/h3>\n          <p>Goals and their development are continuously oriented to the dynamic environment. Hoshin Kanri follows the FAST principle and evaluates activities and results according to their contribution to success.<\/p>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- BLOCK: Our services \u2014 expandable tiles with photo backgrounds,\n     pattern from the SCM, AI Governance and IDW pages. 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Click a tile for details.<\/p>\n    <\/div>\n    <div class=\"grid x-grid-3 x-tiles\">\n\n      <!-- Motif: many candidate goals, one identified as the breakthrough\n           goal in lime, two more marked in white. -->\n      <details class=\"card x-tile reveal\" style=\"background-image:linear-gradient(180deg, rgba(0,0,0,0) 0%, rgba(0,0,0,.34) 45%, rgba(0,0,0,.82) 100%), url('https:\/\/www.drescher-consulting.de\/wp-content\/uploads\/2026\/09\/hoshin-tile-analyse.jpg');\">\n        <summary>\n          <span class=\"x-tile-head\">\n            <span class=\"x-tile-n\" aria-hidden=\"true\">01<\/span>\n            <h3>Analyze<\/h3>\n            <p>Developing vision and strategic goals<\/p>\n          <\/span>\n          <span class=\"x-tile-plus\" aria-hidden=\"true\">+<\/span>\n        <\/summary>\n        <div class=\"x-tile-body\">\n          <p>We analyze your vision and support you in developing strategic goals that will significantly enhance your business.<\/p>\n        <\/div>\n      <\/details>\n\n      <!-- Motif: a goal in lime fans out into measure, responsibility and\n           metric. -->\n      <details class=\"card x-tile reveal\" style=\"background-image:linear-gradient(180deg, rgba(0,0,0,0) 0%, rgba(0,0,0,.34) 45%, rgba(0,0,0,.82) 100%), url('https:\/\/www.drescher-consulting.de\/wp-content\/uploads\/2026\/09\/hoshin-tile-transformation.jpg');\">\n        <summary>\n          <span class=\"x-tile-head\">\n            <span class=\"x-tile-n\" aria-hidden=\"true\">02<\/span>\n            <h3>Transform<\/h3>\n            <p>Turning goals into concrete measures<\/p>\n          <\/span>\n          <span class=\"x-tile-plus\" aria-hidden=\"true\">+<\/span>\n        <\/summary>\n        <div class=\"x-tile-body\">\n          <p>We transform your strategic goals into specific measures, responsibilities and metrics.<\/p>\n        <\/div>\n      <\/details>\n\n      <!-- Motif: one row and one column of the grid are active, their\n           intersection in lime - horizontal and vertical deployment. -->\n      <details class=\"card x-tile reveal\" style=\"background-image:linear-gradient(180deg, rgba(0,0,0,0) 0%, rgba(0,0,0,.34) 45%, rgba(0,0,0,.82) 100%), url('https:\/\/www.drescher-consulting.de\/wp-content\/uploads\/2026\/09\/hoshin-tile-implementierung.jpg');\">\n        <summary>\n          <span class=\"x-tile-head\">\n            <span class=\"x-tile-n\" aria-hidden=\"true\">03<\/span>\n            <h3>Implement<\/h3>\n            <p>Anchoring horizontally and vertically<\/p>\n          <\/span>\n          <span class=\"x-tile-plus\" aria-hidden=\"true\">+<\/span>\n        <\/summary>\n        <div class=\"x-tile-body\">\n          <p>We break down your strategic goals and support you in the horizontal and vertical strategy implementation.<\/p>\n        <\/div>\n      <\/details>\n\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- BLOCK: Personal contact \u2014 pattern \"Talk directly with our experts\".\n     Per the leadership page, Dr. Ralph John is managing director with\n     strategy, leadership and coaching in his remit - a good fit for\n     strategy deployment. 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Dr. Ralph John is happy to take the time for a no-obligation initial conversation about your strategy deployment.<\/p>\n        <\/div>\n        <div class=\"x-contact-actions\">\n          <a class=\"btn btn--primary\" href=\"https:\/\/outlook.office.com\/bookwithme\/user\/031f2b2e-e5f7-4a42-a8bb-e105a719228e@drescher-consulting.de?anonymous&amp;ismsaljsauthenabled&amp;ep=plink\" target=\"_blank\" rel=\"noopener\">Book an appointment with Dr. Ralph John <span class=\"arrow\">&rarr;<\/span><\/a>\n          <a class=\"btn btn--ghost\" href=\"mailto:ralph.john@drescher-consulting.de\">ralph.john@drescher-consulting.de<\/a>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- Layout additions, prefix x-. Deliberately WITHOUT :root, WITHOUT\n     color-mix(), WITHOUT var(--\u2026): direct hex\/rgba values only. Overlay and\n     fallback colours match the \"Steel Blue\" image series. 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